Page 3 - Why Are Fifty Percent of Business Owners Unhappy After They Sell Their Company?
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That doesn’t necessarily mean these          These results match up with other research
                   business owners are planning to sell in the   on business owners selling their companies,
                   near future or that they even have a specific   and with our own experiences and those of
                   buyer in mind. But it does suggest the idea   other professionals in the field.
                   of selling is a serious consideration—one
                   that should be fully explored by most of you.  Upshot: Without question, many business
                                                                owners are ultimately unhappy with the
                   But among those entrepreneurs who also       results from the sale of their companies.
                   tracked the sales activities of other business
                   owners  to  better  understand the process   The obvious question to ask: What is going
                   and evaluate the results, the overarching    on?
                   impression is that the sellers weren’t thrilled
                   with their outcomes (see Exhibit 6):         For answers, it’s important to realize
                                                                that post-sale satisfaction levels can be
                   •   More than 50 percent of the sellers      influenced  by  a  variety  of  factors—some
                       were  dissatisfied  with  their  post-sale   of  which  may  not  be  financial  in  nature  or
                       results—especially the financial results   within the seller’s control (the timeliness
                       (including the valuation, the agreed-    and transparency of the process, how well
                       upon sales price, the tax hit and the    or realistically the expectations were set in
                       residual proceeds).                      advance, the expertise and professionalism
                                                                of the advisors, interactions with the new
                   •   Only about 35 percent of sellers were
                                                                owners, etc.).
                       satisfied.
                                                                That is why it’s essential for all business
                   •   A mere 12 percent were highly satisfied.
                                                                owners to understand where and how they
                                                                can have the greatest impact on the future
                                                                value of their business—and their own
                                                                personal wealth.
                               12.3%

                                                                THE SOLUTION: Pre-

                                                                sale planning is the key
                                     EXHIBIT 6
                                  General Overall
                                 Perception of the
                                   Results of a                 If you’re going to sell your business, you’re
                       35.2%       Business Sale
                                                                probably looking to make sure you derive
                                                                the  greatest  financial  benefit  possible.
                                                 52.5%
         Unsatisfied                                            Getting the most for a company at a sale is
                                                                typically a key goal of business owners.
           Satisfied
     Highly Satisfied
                                                                Trouble is, while this singular objective is
                                                                pervasive and can be all-consuming, it
                        Source: AES Nation, LLC. N = 179 business owners.  tends to be a little shortsighted.


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